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Advocate Active Mobility and its benefits to your citizens through awareness-raising campaigns designed for long-term results; effective campaigns coupled with incremental changes, and measures managing demand for motorised transport have maximal impact in the long-run
Develop a walking and/or cycling to school awareness scheme
Develop a walking and/or cycling to work awareness scheme
Build an "Active Mobility" brand for your municipality, which may focus on walking and/or cycling, and include:
Engage with sport and health-friendly decision-makers to promote Active Mobility and approach appropriate politicians who share your ethos and use their support to succeed with your plans
Benchmark other municipalities' approaches – share good practices and learn from others
Include Active Mobility argumentation within the wider environmental, urban planning strategies of your municipality
Participate in International and National campaigns and events, e.g. TAFISA World Walking Day, European Mobility Week (EMW), World car-free day. Use this opportunity to pilot Active Mobility measures, assess current transport challenges, and progress towards sustainable mobility
Create walk/cycle to school/work programmes or campaigns:
Implement Car-free days & measure their impact; Close off parts of your city to motorised traffic for a day and give your citizens the chance to envision their city without cars. Measures such as free public transport for the day, cycling training for adults and children, and bike repair workshops enhance the experience. Record your pollution levels before and after!
Design & Implement quality walking & cycling infrastructure – designing for pedestrians and cyclists makes a city inclusive and livable
Re-think your public space allocation; reallocate space away from motorised transport towards Active Mobility modes, this can include:
Ensure low-stress connectivity. Provide walking and cycling networks so that routes between origin and destination do not inflict high traffic stress or require large detours.
Provide bike parking facilities which are accessible and sufficiently protected
Encourage Multi-/Inter-modality. Make the connections between Active Mobility and public transport, this can include:
Make walking & cycling promotion a shared vision, across departments, sectors and levels of governance
Ensure cross sectoral collaboration among local administration departments working on environment, health, sport, leisure, education and other topics.
Appoint a "Walking & Cycling officer" to coordinate Active Mobility policies across departments and be the contact person for the wider public. Creating such a position within local administration has proven successful in starter cities.
Partner with stakeholders from civil society and the private sector
Develop an Active Mobility strategy.
Embed your Active Mobility policy within a wider framework to improve your city’s mobility system.
Manage demand for individual motorised transport – congestion charges, parking fees, low-emission zones are all measures to level the playing field between the private car and different modes of transport, as well as improve environmental sustainability and performance in a city.
Collect data about Active Mobility modal share on a regular basis; necessary for planning, implementing and evaluating interventions